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House of Content
Brands are content. Content is culture. This podcast unpacks it all. Welcome to House of Content, a weekly show that dives into trending topics and what’s bubbling under in the world of creators, lifestyle, careers, and social media. Told from the bi-coastal lens of three women working in top advertising and digital agencies in Los Angeles and New York, this is the audio version of the For You Page. So walk on in. The door’s always open.
House of Content
How Gender Norms Are Shaped by Social Media
Sometimes, the #FYP mirrors cultural tensions better and more acutely than anything else, and we’d be remiss not to discuss how gender norms and roles are being debated on social media. While the algorithms grant the most real estate to extreme opinions and voices, one thing is clear: there is a massive shift ongoing.
Tune in as we discuss:
- How young men are becoming more conservative while women are opting out of traditional caretaker roles
- How social is shaping gender conversations and building community over shared ideals
- Korea’s 4B movement and why traditional values have a marketing problem.