House of Content
Brands are content. Content is culture. This podcast unpacks it all. Welcome to House of Content, a weekly show that dives into trending topics and what’s bubbling under in the world of creators, lifestyle, careers, and social media. Told from the bi-coastal lens of three women working in top advertising and digital agencies in Los Angeles and New York, this is the audio version of the For You Page. So walk on in. The door’s always open.
House of Content
Is Body Positivity on a Diet?
It seems that every other celebrity, bravolebrity, creator, and podcaster is on weight loss medication. Pharma brands are going heavy on paid social to promote easily accessible subscriptions, and have even approached a slew of body positive creators with brand deals. The casting of plus size models at the most recent New York Fashion Week has dropped by 24%.
And, while these medications are a breakthrough for many that need them to manage their health, it does seem that we are collectively going back to the very same diet culture every millennial grew up in.
This week on House of Content:
- How diet culture is back on social
- How brands should and should not approach this world
- Is body positivity dead or merely on pause?
